The compact SUV market witnessed a significant shift in January 2024, with Maruti Grand Vitara emerging as the top contender, marking a 55% year-on-year growth compared to the same period last year.
January 2024 Sales
In a highly competitive environment, both year-on-year (YoY) and month-on-month (MoM) sales in the compact SUV segment experienced growth. Maruti Grand Vitara and Hyundai Creta led the segment, capturing a combined market share of 57%.
Overall sales in January 2024 grew by 9.20% YoY, totaling 46,724 units, with a volume growth of 3,935 units. MoM sales also surged by 12.21%, accounting for a volume growth of 5,083 units.
Maruti Suzuki Leads
Maruti Suzuki reported its highest-ever monthly sales in January 2024, driven by strong performance in the compact SUV segment. The Grand Vitara witnessed impressive sales of 13,438 units, marking a 55.14% YoY growth and commanding a 28.76% segment share. MoM sales soared by 92.30%, further solidifying its position in the market.
Hyundai Creta Holds
Despite a YoY decline of 12.14%, the Hyundai Creta retained its position as the second-best-selling compact SUV. With recent updates enhancing both exterior and interior features, the Creta is poised to regain its lead in the segment in the coming months.
Kia Seltos Faces Decline
After leading in December 2023, the Kia Seltos slipped to the third position in January 2024, experiencing both YoY and MoM declines in sales. While reaching a milestone of 1 lakh+ bookings earlier, the Seltos faced a downturn with sales dipping by 38.96% YoY and 35.81% MoM.
Other Contenders
Toyota HyRyder and Honda Elevate witnessed positive growth in sales, showcasing their potential in the market. However, Volkswagen Taigun and Skoda Kushaq faced challenges with significant declines in both YoY and MoM sales.
Conclusion
The compact SUV segment in January 2024 witnessed dynamic shifts in sales performance. While Maruti Grand Vitara secured the top spot, competition among other contenders remains fierce, setting the stage for an exciting market landscape in the months to come.
FAQs
Which SUV emerged as the top contender in January 2024?
Maruti Grand Vitara witnessed significant growth, securing the top position in the compact SUV segment.
What factors contributed to Maruti Suzuki’s highest-ever monthly sales in January 2024?
Strong performance in the compact SUV segment, particularly with the Grand Vitara, drove Maruti Suzuki’s record-breaking sales.
How did the Hyundai Creta fare in January 2024 sales?
Despite a YoY decline, the Hyundai Creta retained its position as the second-best-selling compact SUV, with promising updates enhancing its appeal.
Why did the Kia Seltos slip to the third position in January 2024?
The Kia Seltos faced declines in both YoY and MoM sales, despite earlier milestones in bookings, leading to a shift in its ranking.
Which SUVs faced challenges in January 2024 sales?
Volkswagen Taigun and Skoda Kushaq experienced significant declines in both YoY and MoM sales, posing challenges in the competitive landscape.